Portfolio of Services
Media Relations Operations
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Media management
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Bridging the gap with the media
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Building strong relationships with key media constituencies
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Monitoring media regularly
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Initiating stories / articles
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Organizing Press conferences / meets
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Maximum media exposure
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Regular media interaction
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Competitive monitoring
Corporate Communication
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Developing corporate identity
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Image building and management
Crisis Management
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Crisis Action Plan
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Containing damage fallout
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Promotions and Events
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Product Launch
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Road Shows
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Exhibitions / fairs
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Seminars / Conferences
Product Launch Management
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Launch of new products/brands
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Media support
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Brand Positioning – analysis & planning
Marketing Communications
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We offer marketing communications advice on
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Branding the product and the overall image of the product
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Market Strategies for branding and positioning
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Market Education for the brand and for the people
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Sponsorships for the different activities to be carried out
by the client.
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Build awareness of Products/Services
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Organize customer & consumer event
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Event
Management
Brand promotions, lifestyle product launches, corporate and cultural
events, seminars and workshops are the ways to bring the product/service
in direct interface with the consumer. It helps in giving visibility to
the product and adds to its Goodwill. Effective communication is the
only means to send through the right message to the consumer that also
directly hits the heart of the consumer. The selections of the right
kind of event for the right kind of product at the right time are the
main avenues of Impact.
The strategy for perfect communication takes place in the following
manner:
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Right event association
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Event PR mileage
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Cost effectiveness
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The right media to be tapped
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Sponsorships and brand tie-ups
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Giving what the consumer wants
